EXPERIENCE THAT TURNED INTO SYSTEMS
I built them because chaos was not an option.
What started as survival inside my own salon became a repeatable way to lead, scale, and operate without burnout. Every framework I teach was created in real businesses, under real pressure — not theory, not trends.
THE REAL-WORLD EXECUTION
I’ve spent over two decades inside environments where precision, leadership, and consistency matter.
From salon floors to fashion week runways to multi-brand operations, my work lives at the intersection of beauty, business, and systems.
I don’t advise from the sidelines — I build, test, and refine inside active businesses.
Experience Highlights:
20+ years in the salon industry (from stylist to owner & operator)
Director of Hair for 500+ fashion week shows (NYFW & global)
Founder of Rogue House Salon
Creator of the Ditch the Front Desk™ operating framework
Featured in high-end business & beauty publications
WHAT I STAND FOR
Scaling talent alone isn’t sustainable — systems are.
Repeatable structure is the difference between leading with clarity and chasing growth until burnout. I believe in building businesses that function without constant oversight, emotional decision-making, or chaos disguised as hustle.
My Core Principles
SYSTEMS OVER GUESSING
Clarity and structure replace reactive decision-making and daily firefighting.
SUSTAINABLE GROWTH
Frameworks must adapt inside real businesses — not collapse under pressure.
ELEVATED LEADERSHIP
True leadership creates stability, not micromanagement.
IF THIS RESONATES You already know the next step.